Created at Blur under Mark Scheider and Norn Jordan's creative direction, we created a promo package that created a sense of mystery, foreboding, and unsettling curiosity around this new Prime Original series starring Julia Roberts. Included in the package were a show logo, custom font, and a completely animated CGI dying fish.
Creative Direction: Mark Scheider & Norn Jordan
Design: Norn Jordan & Ryan Somerville
2D Animation: Jesse Bafia, Ryan Somerville, and Evan Stalker
Video Production by Liz Lang Productions & The Joelsons